
by Google
Google's web and app analytics service.
Google Analytics measures website and app traffic with event-based tracking, reports and audiences. The standard product is free; Analytics 360 is a paid enterprise tier.
Lightweight, privacy-friendly website analytics without cookies.

Open-source analytics platform that gives you full data ownership.

Simple, open-source, privacy-focused website analytics.
Yes. Google Analytics can be used for free (pricing: Free, Freemium).
Google Analytics is available on Web.
No. Google Analytics is distributed under a Proprietary license.
Google Analytics is developed by Google.
The top-ranked alternatives to Google Analytics are Plausible Analytics, Matomo and Umami.
Google Analytics is listed under Web Analytics. Google's web and app analytics service.
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